Marketing Plans: How to prepare them, how to use them
by Malcolm McDonald
ISBN 13: 9780750683869
Format: Paperback (704 pages) Publisher: Butterworth-Heinemann Ltd Published: 13 Mar 2007 Other Format: Paperback
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Marketing by Matrix: 100 Practical Ways to Improve Your Strategic and Tactical Marketing
by Malcolm McDonald, John Leppard
ISBN 13: 9780750604086
Format: Paperback (180 pages) Publisher: Butterworth-Heinemann Ltd Published: 03 Feb 1992
Retail Marketing Plans: How to Prepare Them, How to Use Them (Professional Development)
by Malcolm McDonald, Christopher C.S. Tideman
ISBN 13: 9780750620215
Format: Paperback (220 pages) Publisher: Butterworth-Heinemann Ltd Published: 15 Jul 1996
Marketing in a Nutshell: Key concepts for non-specialists
by Malcolm McDonald, Mike Meldrum
ISBN 13: 9780750681339
Format: Paperback (320 pages) Publisher: A Butterworth-Heinemann Title Published: 09 Jan 2007
How to Sell a Service: Guidelines for Effective Selling in a Service Business (Marketing S.)
ISBN 13: 9780434912292
Format: Hardcover (160 pages) Publisher: William Heinemann Ltd Published: 27 Apr 1986 Other Format: Paperback
Marketing Plans
ISBN 13: 9780434913008
Format: Paperback (230 pages) Publisher: Heinemann Professional Published: 11 Sep 1989 Other Format: Paperback
Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
ISBN 13: 9780749451493
Format: Paperback (208 pages) Publisher: Kogan Page Published: 03 Nov 2007
Marketing Plans: How to Prepare Them, How to Use Them
ISBN 13: 9780750656252
Format: Paperback (664 pages) Publisher: Butterworth-Heinemann Ltd Published: 25 Apr 2002 Other Format: Paperback
The Marketing Planner (Marketing Series: Practitioner)
ISBN 13: 9780750617093
Format: Paperback (143 pages) Publisher: Butterworth-Heinemann Ltd Published: 11 Oct 1993
Marketing Plans: How to Prepare Them, How to Use Them (Professional Development S.)
ISBN 13: 9780750641166
Format: Paperback (490 pages) Publisher: Heinemann Educational Publishers Published: 30 Apr 1999 Other Format: Paperback
ISBN 13: 9780750601078
Format: Paperback (230 pages) Publisher: Butterworth-Heinemann Published: 01 Mar 1991 Other Format: Paperback
Marketing Plans (Professional Development S.)
ISBN 13: 9780750622134
Format: Paperback (360 pages) Publisher: Butterworth-Heinemann Ltd Published: 13 Feb 1995 Other Format: Paperback